The Small Business Marketing And Advertising Secret I Learned From Howard Stern, Rush Limbaugh, And Sarah Palin

Love them or hate them, both Rush Limbaugh and Howard Stern have a marketing and advertising method that they share. This method virtually guarantees an audiences for each of them. Here

Advertising Humor: Smart Or Not?

Small business advertisers almost universally want to be clever in their advertising. Humor is the first thing they go for, after clever wordplay. Is this a good advertising strategy? Read more..

The Small Business Marketing Secret Of Knowing If Your Local Advertising Is A Winner

One thing I hear from fellow small business advertisers is

Marketing Lesson: When To Advertise Loss Leaders

Advertising Experts say to advertise loss leaders to get people to call.
So which initial offer is better? The

Local Small Business And Advertising Made In America

The Made In America appeal is very strong with local small business owners.
Do you own a small business that sells something that is Made In America? Good, there are some customers that want what you have. But even if it isn

The Small Business Owner Secret About Marketing To A Niche That Will Make Your Advertising 50%-300% More Profitable

Expanding Your Niche Marketing Dramatically Increases Your Profits. Here

Small Business Advertising And Marketing. How Is It Affected By Your Competition?

Think of the word "competitor". How you think of your competitors greatly affects your business. Here

Positive Or Negative Ads: Which Is Better For Your Business?

Nearly every industry has used negative ads at one point or another. Negative ads include ads that compare one product to a competitive product, one company to another, one political candidate to another. But do these ads really pay off? Let

Advertising Constantly Or Just Single Ads: Which Is Better?

Some small business owners advertise their business every week, or every month. Some business owners only advertise on occasion for special events. Which is more profitable? Here

Advertising: Comparing Your Product To The Competition. Smart?

You see comparison ads all the time. One product from the advertiser compared to another product from a competitor. Is that smart? When should you do it? Read more..

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